Marketing Science -- Archive of 1994 Issues

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Archive of 1994 Online Issues:

1994
January
Winter 1994; 13 (1): 3 - 120 Spring 1994; 13 (2): 121 - 202 Summer 1994; 13 (3): 203 - 326 Fall 1994; 13 (4): 327 - 423

1994
January Winter 1994; 13 (1): 3 - 120 Spring 1994; 13 (2): 121 - 202 Summer 1994; 13 (3): 203 - 326 Fall 1994; 13 (4): 327 - 423