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MARKETING SCIENCE
Vol. 28, No. 3, May-June 2009, pp. 403-404
DOI: 10.1287/mksc.1090.0504
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Shulman, J. D., A. T. Coughlan, R. C. Savaskan. 2009. Optimal reverse channel structure for consumer product returns. Working paper, Northwestern University, Evanston, IL.

Shugan, S. M. 2007. Editorial—It's the findings, stupid, not the assumptions. Marketing Sci. 26(4) 449–459.[Abstract/Free Full Text]

Tufte, E. R. 2001. The Visual Display of Quantitative Information, 2nd ed. Graphics Press, Cheshire, CT.

Zachry, M., C. Thralls. 2004. Cross-disciplinary exchanges: An interview with Edward R. Tufte. Tech. Comm. Quart. 13(4) 447–462.[CrossRef]





This Article
Right arrow Abstract Freely available
Right arrow Full Text (PDF)
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Download to citation manager
Right arrow reprints & permissions
Citing Articles
Right arrow Citing Articles via Google Scholar
Google Scholar
Right arrow Articles by Bradlow, E. T.
Right arrow Articles by Coughlan, A. T.
Right arrow Search for Related Content