Robert C. Blattberg and Kenneth J. Wisniewski

Price-Induced Patterns of Competition
MARKETING SCIENCE 1989 8: 291-309. [Abstract] [PDF]  

Erin Anderson and Barton Weitz

Determinants of Continuity in Conventional Industrial Channel Dyads
MARKETING SCIENCE 1989 8: 310-323. [Abstract] [PDF]  

Anne T. Coughlan and Subrata K. Sen

Salesforce Compensation: Theory and Managerial Implications
MARKETING SCIENCE 1989 8: 324-342. [Abstract] [PDF]  

Chakravarthi Narasimhan

Incorporating Consumer Price Expectations in Diffusion Models
MARKETING SCIENCE 1989 8: 343-357. [Abstract] [PDF]  

Maurice W. Sasieni

Optimal Advertising Strategies
MARKETING SCIENCE 1989 8: 358-370. [Abstract] [PDF]  

Dick R. Wittink, David J. Reibstein, William Boulding, John E. G. Bateson, and John W. Walsh

Note—Conjoint Reliability Measures
MARKETING SCIENCE 1989 8: 371-374. [Abstract] [PDF]  

Allan Richard Young

Note—An Economic Rationale for Door Prizes
MARKETING SCIENCE 1989 8: 375-380. [Abstract] [PDF]  

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